Generic filters
Exact matches only
Automatic updates Yes
Version 3.45.3
Updated on
Virus Total See Report

WP Fusion is a powerful WordPress plugin that integrates your site with leading CRM and marketing automation platforms. It helps you manage user data, track engagement, and automate marketing tasks seamlessly, enhancing your site's functionality and user experience.

How to download WP Fusion WP Fusion – Marketing Automation for WordPress

Unlimited Access

Subscribe for only €10.90

Or

Get this product only with unlimited updates

Already included languages : EN, DE, ES, NL, PT

We are not affiliated with WP Fusion WP Fusion – Marketing Automation for WordPress nor its developers or owners. Please read the full disclaimer in footer.

HOW IT WORKS

Auto updates with Club WPress plugin

Check how to install and update your WordPress plugins and themes in ONE CLICK directly from your Dashboard.

ClubWordPress Updater Plugin

WP Fusion – Marketing Automation for WordPress

In the ever-evolving landscape of digital marketing, automation has become a crucial component for businesses striving to maintain a competitive edge. One of the most powerful tools available for WordPress users is WP Fusion. This plugin seamlessly integrates your WordPress site with your CRM (Customer Relationship Management) system, enabling you to automate a wide range of marketing tasks. In this article, we will delve into the features, benefits, and use cases of WP Fusion, demonstrating how it can revolutionize your marketing efforts.

What is WP Fusion?

WP Fusion is a WordPress plugin designed to connect your website with your CRM, allowing you to synchronize data and automate marketing processes. It supports a wide range of CRMs, including:

  • ActiveCampaign
  • HubSpot
  • Infusionsoft
  • Drip
  • ConvertKit
  • And many more

By integrating your WordPress site with your CRM, WP Fusion enables you to create personalized user experiences, track user behavior, and automate marketing workflows based on user interactions.

Key Features of WP Fusion

WP Fusion offers a plethora of features designed to enhance your marketing automation efforts. Some of the most notable features include:

1. CRM Integration

WP Fusion supports integration with over 50 different CRMs, making it a versatile solution for businesses of all sizes. This integration allows you to:

  • Synchronize user data between WordPress and your CRM
  • Apply tags to users based on their actions
  • Trigger CRM automations from WordPress events

2. User Management

With WP Fusion, you can manage user data more effectively by:

  • Creating custom fields to store additional user information
  • Segmenting users based on their behavior and interactions
  • Applying tags to users for targeted marketing campaigns

3. Content Restriction

WP Fusion allows you to restrict access to content based on user tags. This feature is particularly useful for:

  • Creating membership sites
  • Offering exclusive content to specific user groups
  • Delivering personalized content experiences

4. E-commerce Integration

WP Fusion integrates seamlessly with popular e-commerce platforms like WooCommerce and Easy Digital Downloads. This integration enables you to:

  • Track customer purchases and behavior
  • Apply tags based on purchase history
  • Automate follow-up emails and marketing campaigns

5. Form Integration

WP Fusion supports integration with popular form plugins such as Gravity Forms, Ninja Forms, and Contact Form 7. This allows you to:

  • Capture leads and sync them with your CRM
  • Apply tags based on form submissions
  • Trigger automations based on form interactions

Benefits of Using WP Fusion

Implementing WP Fusion on your WordPress site can yield numerous benefits, including:

1. Enhanced Personalization

By synchronizing user data with your CRM, WP Fusion enables you to deliver highly personalized content and experiences. This can lead to:

  • Increased user engagement
  • Higher conversion rates
  • Improved customer satisfaction

2. Streamlined Marketing Workflows

WP Fusion automates many of the manual tasks associated with marketing, such as:

  • Tagging users based on their actions
  • Triggering email sequences
  • Segmenting users for targeted campaigns

This automation allows you to focus on more strategic aspects of your marketing efforts.

3. Improved Data Management

With WP Fusion, you can manage user data more effectively by:

  • Synchronizing data between WordPress and your CRM
  • Creating custom fields to store additional information
  • Segmenting users based on their behavior

This improved data management can lead to more informed marketing decisions and better-targeted campaigns.

4. Increased Efficiency

By automating repetitive tasks, WP Fusion can help you save time and resources. This increased efficiency can lead to:

  • Reduced operational costs
  • More time for strategic planning
  • Improved overall productivity

Use Cases for WP Fusion

WP Fusion can be used in a variety of scenarios to enhance your marketing efforts. Some common use cases include:

1. Membership Sites

WP Fusion is an excellent tool for managing membership sites. You can use it to:

  • Restrict access to content based on user tags
  • Automate membership renewals and reminders
  • Track member activity and engagement

2. E-commerce Stores

For e-commerce businesses, WP Fusion offers powerful features to enhance your marketing efforts. You can:

  • Track customer purchases and behavior
  • Apply tags based on purchase history
  • Automate follow-up emails and marketing campaigns

3. Lead Generation

WP Fusion can help you capture and manage leads more effectively. You can:

  • Integrate with popular form plugins to capture leads
  • Sync lead data with your CRM
  • Apply tags based on form submissions

4. Online Courses

If you offer online courses, WP Fusion can help you manage your students and course content. You can:

  • Restrict access to course content based on user tags
  • Track student progress and engagement
  • Automate course notifications and reminders

Getting Started with WP Fusion

Getting started with WP Fusion is a straightforward process. Here are the basic steps:

1. Install the Plugin

First, you need to install the WP Fusion plugin on your WordPress site. You can do this by:

  • Navigating to the WordPress dashboard
  • Clicking on “Plugins” and then “Add New”
  • Searching for “WP Fusion” and clicking “Install Now”
  • Activating the plugin

2. Connect Your CRM

Next, you need to connect WP Fusion to your CRM. This typically involves:

  • Entering your CRM API key or credentials
  • Selecting the appropriate CRM from the list of supported integrations
  • Configuring the synchronization settings

3. Configure Settings

Once your CRM is connected, you can configure the plugin settings to suit your needs. This may include:

  • Setting up custom fields
  • Configuring tag rules
  • Setting up content restrictions

4. Start Automating

With WP Fusion set up, you can start automating your marketing tasks. This may involve:

  • Creating automation workflows in your CRM
  • Setting up tag-based triggers
  • Monitoring user behavior and engagement

Conclusion

In conclusion, WP Fusion is a powerful tool that can significantly enhance your marketing automation efforts. By integrating your WordPress site with your CRM, you can streamline your marketing workflows, improve data management, and deliver highly personalized user experiences. Whether you run a membership site, an e-commerce store, or an online course, WP Fusion offers the features and flexibility you need to succeed in today’s competitive digital landscape.

By leveraging the capabilities of WP Fusion, you can save time, reduce operational costs, and ultimately drive better results for your business. If you’re looking to take your marketing automation to the next level, WP Fusion is a plugin worth considering.

List of improvements in WP Fusion WP Fusion – Marketing Automation for WordPress version 3.45.3

  • = 3.45.3 3/19/2025 =
  • Fixed error `Uncaught TypeError: Argument 2 passed to WPF_Advanced_Ads::check() must be an instance of Advanced_Ads_Ad` with Advanced Ads 2.0
  • Fixed ConvertPro integration not saving tag selections on the targeting settings in the editor with CRMs that used numeric tag IDs
  • Fixed Subscription Cancelled tags not being applied with MemberPress since 3.45.0
  • Developers: Paid Membershis Pro integration has been separated into three classes for better readability
  • = 3.45.2.2 3/12/2025 =
  • Fixed fatal error loading custom fields from ProfilePress since 3.45.2
  • = 3.45.2.1 3/11/2025 =
  • Fixed fatal error loading custom fields from Checkout Field Editor Pro in the WP Fusion settings when no block-based checkout fields were configured since 3.45.2
  • = 3.45.2 3/10/2025 =
  • Added support for custom checkout fields added to the block-based WooCommerce checkout with Checkout Field Editor Pro
  • Improved All custom fields sections in the Contact Fields list now link to their respective documentation pages
  • Improved Long tag names in the single-option tags select dropdown in the block editor will now break onto multiple lines for readability
  • Fixed HighLevel sub-account access tokens not refreshing automatically
  • Fixed not being able to switch from HighLevel agency-level authorization to sub-account authorization via the Reauthorize with HighLevel link
  • Fixed new Backup Service Account Key feature with Keap / Infusionsoft not persisting between API calls
  • Fixed fatal error listing Paid Memberships Pro custom user fields on the Contact Fields list since PMPro v3.1x
  • Fixed MemberPress expiration date field getting saved with `text` type for field mapping when configured on individual membership plans
  • Fixed PHP warnings when submitting a Gravity Forms form if a WP Fusion feed was active but had no fields mapped
  • Fixed lists not being assigned when updating an existing subscriber with FluentCRM (REST API)
  • Fixed REST API updates to user profiles not being synced to the CRM
  • Developers: Removed compatibility with FluentForms v4.x and lower
  • = 3.45.1 3/3/2025 =
  • Added support for tickets and RSVPs configured as blocks with [Event Tickets](https://wpfusion.com/documentation/events/the-events-calendar-event-tickets/#ticket-blocks)
  • Added support for a [backup Service Account Key for Infusionsoft/Keap](https://wpfusion.com/documentation/installation-guides/how-to-connect-infusionsoft-to-wordpress/#backup-service-account-key). If the primary key is throttled, WP Fusion will automatically switch to the backup key until 12am UTC
  • Added option to update existing user’s tags and metadata when importing users via the [import tool](https://wpfusion.com/documentation/tutorials/import-users/)
  • Improved The [Memberoni integration](https://wpfusion.com/documentation/learning-management/memberoni/) will now remove any configured tags on the lesson, roadmap step, course, and/or roadmap when a user marks a lesson or roadmap step as incomplete, or when a course/roadmap progress is reset
  • Improved Salesforce will now retry the API call if a contact is not found, to allow for updates to deleted or merged contacts
  • Improved Added support for membership-level-specific field mapping in the Paid Memberships Pro integration, allowing different CRM fields to be used for each membership level’s data
  • Fixed After adding a payment to an order with Keap/Infusionsoft, the `invoice_id` will always be saved. Previously the Job ID was saved, which is usually the same as the Invoice ID, but on some accounts they are no longer in sync
  • Fixed import tool with Groundhogg not able to import all contacts if a tag wasn’t specified
  • Fixed “0” custom field values not being loaded from Keao / Infusionsoft
  • Fixed users imported via the import tool without a tag filter showing as “Unknown Tag” in the Import Groups log
  • Fixed searching for tags in the “WP Fusion Remove Tags” SureCart integration not filtering the results by the search term
  • Fixed error `WPF_MemberPress_Transactions does not have a method “recurrring_transaction_failed”` since 3.45.0
  • Fixed PHP warning in the Salesforce integration when the webhook input was empty
  • = 3.45.0.1 2/26/2025 =
  • Fixed error `WPF_MemberPress_Transactions does not have a method “recurrring_transaction_completed”` since 3.45.0
  • Fixed the timestamp conversion to midnight with HubSpot sometimes having problems if future dates were after a change to or from Daylight Savings Time (DST)
  • = 3.45.0 2/24/2025 =
  • Added ability to sync MemberPress subscription and transaction fields to separate CRM fields [on a per-product basis](https://wpfusion.com/documentation/membership/memberpress/#syncing-fields-on-a-per-product-basis)
  • Added support for applying tags based on Roadmap and Roadmap Step completion in the Memberoni integration
  • Fixed fatal error `undefined function wpf_logo_svg()` when exporting Event Tickets attendees to a report, since 3.44.26
  • Fixed Removed `@abstract` docblock comment from `WPF_Background_Process` class, since it is not an abstract class, and this was causing validation errors on some servers
  • Fixed Infusionsoft invoice ID not being returned and saved for free orders
  • Developers: To enhance code readability, we are beginning to refactor our larger plugin integrations into smaller classes, starting with MemberPress. If you are making calls to MemberPress methods manually using `wp_fusion()->integrations->memberpress`, you will need to update your code to use the new classes (e.g. `wp_fusion()->integrations->memberpress->transactions`)
  • Developers: Added `instructions.md` and `./.cursor/rules` files to aid in development with Cursor IDE
  • Developers: Added `addOrderNote()` method to the Infusionsoft integration for adding order notes to orders
  • = 3.44.27 2/17/2025 =
  • Added historical orders export tool for SureCart
...
>

Join Club WPress Now !

Get access to 16522 products for only €10,90 per month.

JOIN NOW

Reviews

  1. WP Fusion has significantly streamlined our marketing automation processes, integrating seamlessly with our WordPress site.
  2. This plugin is a game-changer for connecting our CRM with WordPress, making data synchronization effortless.
  3. We've seen a noticeable improvement in our marketing efficiency since implementing WP Fusion, thanks to its robust features.